Sidney Farmboys
Well before I had a kid or was married, I had a ton of spare time on my hands. I participated in a lot of fantasy sports with fellow designers, and we created full identities around the teams. I even participated in an Australian Rules Football fantasy league which I had very little knowledge of the sport. My team was the Sidney Farmboys: 1) For the town I grew up in and 2) my best friend's girlfriend called us a bunch of “farmboys” because she was from the "big city" of Champaign. This was a silly project, but I still like it even for all its flaws.
2005
Sports Identity